By Gary Symons
TLL Editor-in-Chief
Godzilla Day comes up next week, and Toho International is going all out to mark the occasion.
Toho International, the U.S.-based subsidiary of the Japanese studio behind Godzilla, says it’s marking Godzilla Day on Nov. 3 with new products and brand collaborations ahead of the film “Godzilla Minus Zero.”
The movie opens in North America on Nov. 6. Special Godzilla Day IMAX Early Access screenings will be held before the nationwide release. Tickets are on sale at Godzilla.com.
“Godzilla Day is always so special and fun because we get to see the creative ways that our incredible licensees bring Godzilla to life in new, interactive ways,” said Kristin Parcell, general manager of Toho International. “Our goal is to continue Godzilla’s legacy by bringing fans original ways to continue to connect with The King of The Monsters.”
The official Godzilla Store will launch an exclusive Godzilla Day collection on Nov. 3. It includes limited-edition merchandise, brand collaborations, and a product line built around custom artwork by artist Attack Peter.
“In celebration of the most intense and dynamic version of Godzilla I’ve ever witnessed, I’m honored to have been asked to deliver this tribute for Godzilla Day!” Attack Peter said.
Atari will release an updated version of the classic game “Godzilla: Destroy All Monsters Melee Remastered” on Godzilla Day. The release brings back the monster-fighting game.
From Nov. 2 through Nov. 8, FYE will share Godzilla-related content on its social media channels, showcasing official merchandise available online and at its stores nationwide.
Books-A-Million will hold an in-store event with a giant “Godzilla Minus One” plush giveaway at 10 participating locations. A limited quantity of the oversized collectibles will be sold at Godzilla.com starting on Nov. 1. Customers who buy Godzilla merchandise at Books-A-Million can receive an exclusive “Godzilla Minus Zero” pin.
Super7 will add several releases to its Godzilla collection on Nov. 3, including a Showa-era Monster Island blind-box collectible, a “Godzilla ‘84” movie poster figure, and a “Shin Godzilla” Charging figure.
Other partnerships include:
- Arbiter, which will release a King Ghidorah gaming collection featuring a keyboard on Nov. 2 at 9 a.m. PT. More items are to be announced.
- Smoko, which will hold a giveaway of Godzilla Tayto Blind Boxes and Bag Charms on Nov. 3.
- Spiral Toy, which will release Standard and Heat Ray editions of its Godzilla 2026 figures on Nov. 3.
- RockLove Jewelry, which will open preorders for its Godzilla jewelry collaboration on Nov. 3.
- Brain Dead, the fashion brand, which will launch a Godzilla apparel and accessories collection on Nov. 3. The launch will coincide with a screening of “Godzilla Minus Zero” at IMAX HQ in Los Angeles.
More information about Godzilla Day celebrations is available on the Godzilla.com website.
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