Disney Store will be expanding its UK physical retail presence with the opening of its first UK Outlet store at McArthurGlen Designer Outlet Cheshire Oaks this autumn.
The new ‘Disney Store Pop Up’ will offer a mix of new and seasonal full-price products alongside discounted merchandise, multi-buy promotions and special offers.
Outlet stores have been a successful part of Disney Store’s international retail business for several years. The Cheshire Oaks opening reflects the company’s response to the evolving UK retail landscape providing another way for families and fans to shop Disney Store in person.
The store will offer a broad range of official merchandise, including products inspired by Disney, Pixar, Marvel and Star Wars. The assortment will include toys, apparel, accessories, stationery, plush, collectables and dress-up collections. Selected products will offer savings of up to 40%, with further value available through multi-buy deals and other promotions.
The Cheshire Oaks Pop Up will join Disney Store’s wider UK and Ireland retail network, alongside its standalone stores on Oxford Street in London and Grafton Street in Dublin, as well as Disney Store locations inside Selfridges London, Selfridges Birmingham and Selfridges Manchester Trafford.
The physical retail portfolio is complemented by the Disney Store e-commerce platform at www.DisneyStore.co.uk.
“Outlet stores have been a successful part of our retail business around the world for several years,” commented Patrick Sager, vp global Disney Store Retail & Marketing. “As the UK retail landscape and customer shopping habits continue to evolve, we’re excited to open our first UK Outlet store at Cheshire Oaks.
“The Disney Store Pop Up will allow us to reach more guests and offer a wider range of price points, helping more guests bring home a little Disney wonder. By bringing together new and seasonal products, discounted merchandise and special offers, the store will provide families and fans with another way to shop official Disney merchandise in person, complementing our existing retail portfolio and online offering.”
Further information about the precise opening date will be announced in due course.
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