Craft Buddy is bringing the worlds of Hello Kitty and Friends and Care Bears together in a festive 24-day Christmas collaboration.
Craft Buddy has announced the launch of its limited-edition Hello Kitty and Friends x Care Bears Crystal Art Advent Calendar. Launching from 22nd October, the design brings well-known Hello Kitty and Friends x Care Bears together in one Crystal Art collection.
The celebratory nature of the Hello Kitty and Friends x Care Bears Advent Calendar puts friendship at the centre of the countdown, pairing personalities from both worlds across a colourful rainbow-themed Christmas display.
Behind each of the 24 push-and-reveal doors is a different Crystal Art magnetic character design waiting to be decorated with crystals. The format brings together limited-edition collaborations, character fandom, crafting and collectible display pieces.
Familiar faces from both brands appear individually and together across the calendar. Each magnetic piece is embellished before being added to the framed display, gradually transforming the advent countdown into a complete Hello Kitty and Friends x Care Bears scene.
The framed magnetic board provides a backdrop for all 24 completed Crystal Art magnets, allowing fans to arrange and rearrange the characters throughout December. Rather than disappearing once Christmas Eve arrives, the calendar has been designed to remain as a finished display. Each crystal piece becomes a multi-use magnet, ideal for fridge decor and year-round mementos.
Both Hello Kitty and Friends and Care Bears, once associated predominantly with children, now appear across fashion, accessories, beauty, homeware and collectibles, with nostalgic fans buying alongside a new generation discovering them for the first time.
That crossover makes the calendar an option for adult collectors and kidults as well as younger fans. It’s an ideal way for families to spend quality time together in the run-up to Christmas. The repetitive nature of crystal art promotes mindfulness, offering a calming break from the festive rush.
Gary Wadhwani, Co-Founder of Craft Buddy, said: “The Hello Kitty and Friends x Care Bears Advent Calendar is an exciting collaboration. Both brands have fans across generations and we wanted to create something special that combines crafting, collecting and the magic of Christmas, with a keepsake that can be enjoyed long after December.”
The Hello Kitty and Friends x Care Bears Advent Calendar collaboration will be backed by a teaser and early-access campaign, social media posts, collaborations and competitions, with additional support across the official Care Bears and Hello Kitty social channels. Trade and consumer email campaigns, in-parcel leaflets and wider outreach will support the launch ahead of the Christmas season.
The Hello Kitty and Friends x Care Bears Crystal Art Advent Calendar is a limited edition collaboration. For further details, contact Craft Buddy on 02034 176 565 and trade@craftbuddyltld.co.uk, or visit www.craftbuddyltd.co.uk.
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