“Success depends on matching the right IP with the right retailer”

by | Oct 13, 2026 | News | 0 comments

Somerbond’s Ozgur Dokurlar on a strong summer for the company’s anime portfolio, securing new brands and deepening retail partnerships.

LicensingSource.net catches up with a selection of licensees across key categories to find out their summer success stories, what they see as the highlights and challenges as we enter the ‘golden quarter’ of 2026 and their main goals for 2027.

Today: Ozgur Dokurlar, md, Somerbond.

“This summer has been particularly strong for our anime licensing portfolio, with One Piece, Attack on Titan, Uzumaki and Dorohedoro performing well and opening up opportunities with both new and existing retail partners.

Attending Licensing Expo in Las Vegas was another highlight, allowing us to build valuable relationships with licensors and brands that have further strengthened our pipeline. Our focus now is on converting those opportunities into sustainable business, while continuing to grow and support our existing licences.

The retail market remains highly competitive, so success depends on matching the right IP with the right retailer and responding quickly to emerging consumer trends.

Looking ahead to 2027, our ambition is to secure exciting new brands, deepens our retail partnerships and turn the relationships established in 2026 into long-term commercial success.”

This feature originally appeared in the autumn 2026 edition of Licensing Source Book. To read the full publication, click on this link.

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